Social Media Pet Peeve – Loose Usage of IRL Term

by Dwayne Kilbourne on December 9, 2011

Okay, so I am a perfectionist of sorts who really strives to use the correct phrases and words whenever possible. With that said, my body cringes when others consistently show a lack of basic language, grammar, and communication fundamentals. Now, jump into this technology-filled world and look around. People are on Twitter and Facebook using forms of shorthand like acronyms and slang (etc) to convey their message to their friends and colleagues. We have all seen the LOLs and BRBs out there, and some have used “B4” and “ur” in order to better stick within the message length restrictions on Twitter. I understand and appreciate that creativity, but we all need to take a moment to think about what our words and phrases are truly saying before we hit the send button. Case in point… IRL!

TweetUp IRLIRL (in real life) has become synonymous with everything offline. On Twitter, for example, you see people tweeting about how they are anxious to meet up with someone IRL for the first time. What they are really trying to say is that they have never met the specific Twitter friend in person but look forward to meeting (possibly at an upcoming industry conference). This really gets under my skin because I meet “REAL” people everyday online and via social media channels like Facebook, Twitter, foursquare, and Empire Avenue. I’m not playing some fictional game called social media or something; instead, I am engaging my audience, reaching out to new and great people and brands, and listening. I’m not alone in this line of thinking; Alexandra Samuel, the director of the Social + Interactive Media Centre at Emily Carr University, blogger for Harvard Business Review and Oprah.com, and the principal of Social Signal, reminded us to stop apologizing for our online lives. In that blog post Alex reminded us of the following:

There’s no denying the differences between life online and off. In our online lives we shake off the limitations of our physical selves, perhaps even our names and consciences, too. What remains are the fundamentals: human beings, human conversations, human communities. To say that “reality” includes only offline beings, offline conversations and offline communities is to say that face-to-face matters more than human-to-human.

With that said, I ask each of you to do me a favor. If you are online and tweeting or Facebook posting, think about what you are saying and the words you are selecting before you hit the send button. Unless you are specifically talking about the Indy Racing League, the acronym, IRL, has very little use in our online conversations, especially if we are trying to differentiate between our online and offline interactions. Instead of using IRL, think about using P2P (person-to-person), F2F (face-to-face), or IP (in person) – something… anything other than IRL! Am I wrong in my assessment or point of view?

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  • http://twitter.com/GinaCarr Gina Carr

    Dwayne, 

    I respect your passion and understand your point of view.  However, I respectfully disagree.IRL is merely shorthand for what is going on in the PHYSICAL world versus the DIGITAL world.  Yes, it is all REAL LIFE, and our digital relationships can be very meaningful and “real.”  However, I feel it is an accurate, easy to understand moniker that explains that what I am doing is in the offline world versus the online world.

    Here’s to more Real Life relationship moments….Gina

  • Rie Franklin

    Hey Dwayne!

    I like splitting hairs sometimes.
    I totally get where you are coming from. Being on the side who is most often gramatically wrong and most often really doesn’t understand most acronym ‘s   the least I can do is thank you for defining the IRL , and p2p and f2f, all of which probably wont stick. Bigger thank you for reminding me that words have power. I also have a frequesnt faux pas problem which I mostly hope to keep in the verbal realm. I think it is an interesting point that here in cyber land stuff sticks around a bit longer and there for really has it’s own kind of distinguishing effect. It is more than a passing word. So this is really something to think about. Also it is true that language is our tool for communication. Communication can break down because of the  misunderstanding of a single word.

    On the other hand. Some one is always going to dissagree or be offended. People create their own connotations to words or phrases based on their experiences. I personally love to make up my own words and terminology.

    I think part of what you are asking goes beyond terminology and use of this IRL.  At times I think that it is easy to cast of the human to human aspect of relationships here in the cyber world. I read tons of tweets each day… most of which I ignor. I try to respond to atleast one person a day because it seems polite. But really there is no Cyber Mom, no Cyber code of ethics to help navigate these relationships. Truely with the amount of time my kids spend in Cyber land I think they need to have some sort of text book about it. Think I need to go google that!

    Thanks for the seeds of thought!

  • http://www.yoursocialmediamogul.com Knikkolette Church

    Hey Dwayne!  I couldn’t agree more!  People online are REAL, they’re not SIMS – and just because we haven’t met them F2F or P2P YET doesn’t mean those relationships aren’t real.  Great post!

  • http://www.alexandrasamuel.com Alexandra Samuel

    Great post, Dwayne — and thank you for sharing my post on the subject. It is a real discipline to avoid typing IRL or saying “in real life”, but I have found that my efforts to be diligent about avoiding it have subtly shifted the way I think about my life online. “Online” and “offline” get my vote for preferred terminology, since I think they are most accurate and avoid value judgements. I sometimes use FTF but even that isn’t so accurate these days — after all, isn’t Skype video FTF?

  • http://www.facebook.com/profile.php?id=685032680 Benedict N. Corpuz

    I finally got why you got on me about IRL during #4sqChat. I’ll try to be more diligent about using IP or F2F.

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