technology

Empire Avenue Endorsements vs Klout +Ks

by Dwayne Kilbourne on May 2, 2012

ufferWhen you talk about the world of measuring online network strength or online influence, there seems to be two favorites leading the pack, Empire Avenue (network strength) and Klout (influence). Some will bunch the two together into one category [of measuring influence], but they actually have two slightly differing paths and approaches. What are Endorsements? [...]

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What Is Your Price?

by Dwayne Kilbourne on April 30, 2012

ufferEach and every one of us has a vice or two, and most of us enjoy many great freedoms as well. In some cases, the price of those vices and freedoms are nominal while others are extremely priceless. Now, imagine that somebody was willing to pay you to endorse something like Coca-Cola or Mountain Dew. [...]

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Bottlenose: A New Way To View Twitter

by Dwayne Kilbourne on April 28, 2012

ufferRecently, I earned a Klout Perk that gave me an early look at the beta version of a new Twitter app called Bottlenose. While I have yet to fully explore all of its features, I have found the new third-party app to be quite interesting and useful. Essentially, Bottlenose gives you a different type of [...]

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Fell Short of 4sqDay Tip Goal

by Dwayne Kilbourne on April 24, 2012

ufferFoursquare Day 2012 has come and gone, and it was great to gather with fellow foursquare users in my community (and virtually with fans around the world) in celebration of a great 4sqDay! As I mentioned right before the 4sqDay holiday, I had a few goals planned for that day. Of course, I was planning [...]

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How Are You Celebrating 4sqDay 2012?

by Dwayne Kilbourne on April 14, 2012

ufferWow! We are counting down the hours until it is Foursquare Day 2012, and communities around the world are all excited to enjoy another great celebration. Many communities, small and large, have planned events and worked with local businesses to offer foursquare fans/users a lot of great specials. In addition, many communities (like my community [...]

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5 Quick Twitter Tips

by Dwayne Kilbourne on March 21, 2012

ufferOver the years, Twitter has grown to become quite a popular social media network. Its short, text message-like communication mode has struck a great chord with people inside and outside of the technology world. In many ways, tweeting has become second nature to most of those with a smartphone. But, some want to use Twitter [...]

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5 More Facebook Tips

by Dwayne Kilbourne on March 17, 2012

ufferAs you probably have realized by now, Facebook is the top social media network out there today, and it does not appear that Facebook will be losing that designation anytime soon. So, whether you like Facebook or not, chances are that it will be around for quite some time. As such, it is important to [...]

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My OCD Issues with iTunes

by Dwayne Kilbourne on March 7, 2012

ufferAs we all know, iTunes is the industry-leader when it comes to music library software. For the most part, it does a nice job of organizing your music by allowing you to add new tracks, create playlists, get music recommendations, and much more. While I am thankful for this software and its close integration with [...]

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What Constitutes a Check-in?

by Dwayne Kilbourne on March 4, 2012

ufferIn this ever-advancing and maturing age of [mobile] technology, more and more people are checking in whenever and wherever they travel. Whether it is just up the street to their neighborhood gas station or it is at an amusement park while on a much-anticipated vacation, more and more people are pausing to pull out their [...]

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5 Social Media Blogs I Recommend

by Dwayne Kilbourne on February 29, 2012

ufferWhen it comes to blogs, I enjoy a good read just as much as I enjoy posting my own opinions and insight about various [business and social media] topics. Along the way, I have found some pretty impressive blogs that always seem to provide some creative, cutting-edge, and enlightening information. While it would take a [...]

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Smoothie King Fails to Communicate

by Dwayne Kilbourne on February 25, 2012

ufferRecently, I was out and about shooting a training video on behalf of one of my clients [Max Muscle of Cobb]. Afterwards, I opened up the foursquare app  on my Android smartphone, and, to my delight, I discovered that the Smoothie King that was two doors down from the gym that I was at had [...]

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ufferWith more and more people realizing the awesome powers and coolness of foursquare, more and more venues are being added, and more check-ins are being made! This is awesome, but, as a long-time foursquare user and fanatic, I ask that you pause a second or two before creating a nondescriptive venue; it just causes me [...]

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Yo, YouTube! 3 Must Add User-Friendly Features

by Dwayne Kilbourne on January 21, 2012

ufferYouTube is the number two search engine, with a user base that is ever-growing and increasingly interactive! Additionally, YouTube has a fresh, new look that many find extra appealing! I love, for example, using YouTube to show more of my personality and hobbies; as such, I tend to upload a good amount of fitness-related videos [...]

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Marketing Through Missions on Empire Avenue

by Dwayne Kilbourne on January 14, 2012

ufferEmpire Avenue continues to be the network that I like the most when it comes to understanding my placement and worth online. It helps me to better understand which of my social media profiles is doing very well and which might need a little more attention and time on my behalf. As I have mentioned [...]

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Social Media Pet Peeve – Drive-by Venue Mayors

by Dwayne Kilbourne on January 11, 2012

ufferOkay, so you pull out of a venue and forgot to check-in. Or maybe you phone died while at the mall, so you put it back on the charger when you get in the car, open foursquare on your smartphone, and check-in to the two venues that you were just at. Well, I am not [...]

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Reserve Your Domains and Usernames ASAP

by Dwayne Kilbourne on January 7, 2012

ufferNow that 2012 has officially arrived, some of you might be working to open up a new business venture. If you are, you are probably looking into your marketing strategies as well as realizing that you need a website and a presence on social media. Knowing and realizing that ahead of time is really a [...]

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Resolutions 2012 – Review, Revamp, Revitalize

by Dwayne Kilbourne on January 3, 2012

ufferAs 2011 comes to a rapid conclusion, I reflect back on what I have achieved within each aspect of my life. While I find that I had some great success this year, it is time for me to renew my focus on the upcoming year. As always, I have very ambitious goals, and I look [...]

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Foursquare – Winning Within The Details

by Dwayne Kilbourne on December 28, 2011

ufferSo, you recently realized the great powers and opportunities that foursquare possesses; that’s great! You’ve taken the time to claim your venue(s) and start listening to, engaging with, and offering specials to your customers – awesome! Now what? Well, it is time to look at the small details a little further and a little bit [...]

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Dear Social Santa – Christmas Wishes

by Dwayne Kilbourne on December 20, 2011

ufferDear Santa, I write to you in hopes for another great Christmas. In years past, I have truly been blessed with so many intangible gifts. As we approach this Christmas, I have a few items, tangible and intangible, that I would love to receive. Overall, I am confident that I have been a good boy [...]

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Social Media Pet Peeve – Loose Usage of IRL Term

by Dwayne Kilbourne on December 9, 2011

ufferOkay, so I am a perfectionist of sorts who really strives to use the correct phrases and words whenever possible. With that said, my body cringes when others consistently show a lack of basic language, grammar, and communication fundamentals. Now, jump into this technology-filled world and look around. People are on Twitter and Facebook using [...]

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The Newest Rave – Pinterest (by Lauren K Gray)

by guestblogger on November 30, 2011

ufferEveryone is raving about one of the latest social networks Pinterest. So what is it, and why is it all of a sudden so popular? Pinterest is a virtual pinboard where you can organize pictures, ideas, and other things you find online into different boards. A lot of brides have been using Pinterest to organize their [...]

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Social Media Pet Peeve – Twitter List Caps

by Dwayne Kilbourne on November 20, 2011

ufferI love using Twitter to connect with and engage bloggers, business and technology professionals, friends, family members, local businesses, and everybody else in-between. Since signing up on Twitter, I have found more and more people and brands to follow; along the way, I found that I wanted to better organize those profiles I was following, [...]

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Foursquare Badge Bummer

by Dwayne Kilbourne on November 16, 2011

ufferAs most of you know, I am deeply passionate about foursquare. I enjoy using the social media network, I enjoy telling others (both personal and businesses) about the power and coolness of foursquare, and I enjoy checking in once in a little while… okay, I check-in a lot! I have set up and coached many [...]

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Social Media Pet Peeve – Not Optimizing Tweet Button

by Dwayne Kilbourne on November 10, 2011

ufferAs a big user of technology and (specifically) social media, I love to share the content that I come across each day. As with anything you might run into, I come across a vast array of different content and shareability winners and losers! Basically, there are times when I find some great content that is [...]

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Social Media Superstar – Kina Grannis

by Dwayne Kilbourne on November 7, 2011

ufferAfter roaming the social media networks and web as a whole over the course of the past five to ten years, I have noticed many failed attempts by brands and personas at engaging their audience using the technology and social media tools available. Many just have set up a profile on the “in” network at [...]

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Triberr Time – Let’s Help Our Tribemates, Devs

by Dwayne Kilbourne on November 5, 2011

ufferAs I mentioned in my most recent blog post, I like Triberr as a Twitter Tool. It allows me to build a tribe of inspiring, like-minded individuals in an effort to expand my network, increase my blog’s exposure, and help others expand their audience! For so many, it is a win-win tool. However, for those [...]

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First 5 Twitter Tools I Recommend

by Dwayne Kilbourne on November 2, 2011

ufferTwitter is a great social network that enables us to connect to lots of people all around the world; it provides us all with an array of uses. For example, some will use Twitter to share their blog posts and other interesting web links. Other people love to share great photos via Twitter. Yet, some [...]

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Tebow Time – Dealing With Public Demand

by Dwayne Kilbourne on November 1, 2011

ufferTim Tebow is a well-known, highly-popular second-year NFL quarterback for the Denver Broncos. Before that, he was the star quarterback for the talented Florida Gators NCAA football team. After being drafted into the NFL and spending much of the year getting accustom to the NFL demands, the Broncos were in a tough spot. With the [...]

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5 Great Reasons To Use HootSuite (by Olivia Millwood)

by guestblogger on October 19, 2011

ufferWhy would you be thinking about using HootSuite in the first place? Perhaps, you are just getting into social media management, or maybe you have a business account and a personal account to run on Twitter. Are you on Facebook or LinkedIn? Did you know you can also integrate other social media platforms into HootSuite? [...]

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5 Great Ways to Use Foursquare Lists

by Dwayne Kilbourne on October 12, 2011

ufferThe foursquare lists feature is one new and great example of how foursquare is allowing you and your brands to share experiences with your friends and followers as well as with the rest of the millions of foursquare users out there. Lists can be short or they can be long; I am unaware of a [...]

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Foursquare CRM Automation Using VenueMachine

by Dwayne Kilbourne on October 7, 2011

ufferIf you are a venue manager of a claimed venue on foursquare and are responsible for engaging with customers who check-in at your venue, I recommend that you give VenueMachine a look. VenueMachine is a third-party app that came about as a result of the recent worldwide foursquare hackathon! In essence, it helps alert the [...]

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iPhone 4S – A Disappointment To Many

by Dwayne Kilbourne on October 5, 2011

ufferYesterday, Apple announced that it was going to be releasing an updated version of the iPhone in the United States within the coming weeks, but the update comes in the form of an iPhone 4S and not an iPhone 5. For many, it appears that the naming convention alone is a severe disappointment, yet I [...]

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How to Optimize Your Social Profiles (by Gloria Rand)

by guestblogger on October 3, 2011

ufferHave you taken the time to optimize your social networking profiles for search? Keywords are not only an essential element of your website. Your profiles on sites like Facebook and Twitter should include keywords that describe your business and industry, so your prospects can find YOU online, instead of your competitors. Businesses can essentially “own [...]

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ufferAfter first hearing about this from AllFacebook.com last week, I immediately looked at some of the new Facebook Pages I was working on for personal use and for clients, and I decided to see if I was able to create a vanity URL for any of them that had fewer than 25 likes. To my [...]

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Facebook Mobile Mix-Up

by Dwayne Kilbourne on September 8, 2011

ufferJust like most of you, I have the Facebook app on my smartphone devices, and I am logged into my personal profile most of the time. However, many of my friends and colleagues with whom I connect with on Facebook sometimes get confused when I am online, offline, or merely happen to be logged in [...]

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Why Empire Avenue?

by Dwayne Kilbourne on August 22, 2011

ufferAs I have previously noted, I am taking a liking to Empire Avenue! This social media stock market of sorts seems to do a solid job of looking at your network value/worth and making it into a game that is enjoyable for many to engage in. Basically, for those who are not yet signed up [...]

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Social Media Chats: Stanzr to the Rescue!

by Dwayne Kilbourne on August 8, 2011

ufferI’ve been on Twitter for quite some time now, but I was a little slow to join a few “Twitter / Tweet Chats.” In some cases, it was just a matter of me not knowing about them, and, in other cases, it was more a matter of me not being available at the time a [...]

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SM Birthday Wishes – Part 4: Facebook, Tungle, & Google+

by Dwayne Kilbourne on August 4, 2011

ufferToday is my 30th birthday, and I have spent the last week making a list of things I want from my social media networks. Along the way, I have listed some of my top wishes for foursquare, Twitter, and Empire Avenue. Of course, I am sure that I have forgotten a few things as well, [...]

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SM Birthday Wishes – Part 3: Empire Avenue

by Dwayne Kilbourne on August 2, 2011

ufferIf you haven’t heard, I am turning 30 years old on August 4, 2011. I am quite excited. Over the past week, I have taken a few minutes to reflect on what I really want from social media networks. Thus far, I have outlined a few key things I’d like from foursquare and Twitter. Now, [...]

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SM Birthday Wishes – Part 2: Twitter

by Dwayne Kilbourne on July 28, 2011

ufferAs I mentioned in my last blog post, I turn 30 years old on August 4. People have been asking me what I really wanted for my birthday; sure there are a few tangible things I would love to have (ie new laptop, workout gear, trip to Cedar Point, etc.), but I really began thinking [...]

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SM Birthday Wishes – Part 1: foursquare

by Dwayne Kilbourne on July 26, 2011

ufferWithin the next eight days (Aug 4), I will be turning over into another decade as I migrate from my 20s to my 30s. I welcome this new chapter in my life as if it was just any other ordinary milestone; I continue to push towards achieving my many goals and dreams. In addition, I [...]

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Woodstock Social Media 101 Recap

by Dwayne Kilbourne on July 22, 2011

ufferIt was raining and it was pouring, and the power went out on two occasions, but that did not stop an evening of fun, learning, interaction, and social media IP (in person) networking. The great folks at The Cotton Mill Deli stayed open later just for the event, and I truly appreciated that; plus, they [...]

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Scanning Success at Self-Checkout Lanes

by Dwayne Kilbourne on July 17, 2011

ufferIn my area, I have three main grocery stores – Publix, Kroger, and WalMart, and each of them (in many of their locations) offers the option of using a self-checkout lane, an option that I like to have as a consumer in a hurry. However, this past week has brought news about the debate over [...]

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Foursquare Shutting Down Standalone Shouts?

by Dwayne Kilbourne on June 22, 2011

ufferIt was brought to my attention earlier today that version 3.2 of the foursquare app (currently only for iPhone) has removed the standalone shouting feature. Certainly, foursquare users can still check-in to a venue and add a shout, but shouting without first checking into a venue seems to be a feature foursquare is moving away [...]

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TTYS?

by Dwayne Kilbourne on June 22, 2011

ufferOkay… first, I must start off by saying that I tend to have a few pet peeves and am probably a tad bit OCD! With that understanding out there, I wanted to take a moment to reflect on communication. As we all probably have realized by now, true communication is a two-way street. It is [...]

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Foursquare Fun Podcast Style

by Dwayne Kilbourne on June 7, 2011

ufferEach and every week, Ching-Yu and Eric Leist co-host the AboutFoursquare Podcast. Each podcast takes a look back at the previous week’s technology news about foursquare and its related apps. They take a look back at the badges that have come out during the past seven days, and they bring on a few guests to [...]

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Respond! Engage!

by Dwayne Kilbourne on June 6, 2011

ufferJump into the time machine and head back one decade or so before technology really got advanced and exciting; if a person had a question, concern, or comment for a business, they called them. If they were unable to reach the company right then and there, they were allowed to leave a message on the [...]

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Why Join Empire Avenue Today?

by Dwayne Kilbourne on May 25, 2011

ufferDuring this past month or two, I have tried a new social media network / tool that allows me to better understand my engagement on my various (major) social media profiles. Sure, I check my Klout and PeerIndex scores, but Empire Avenue is taking it to another level. I am able to interact with those [...]

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Foursquare Adds More Superusers, Tools

by Dwayne Kilbourne on May 23, 2011

ufferAs AboutFourquare reported last week, foursquare announced it is promoting more loyal users to superuser status. Since their last mass promotions to SU status, foursquare has gained millions and millions of new users, gained more brands and small business venue claimers, and boosted its own staff numbers, so it is only right that foursquare helps [...]

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5 Super Quick SEO Tips

by Dwayne Kilbourne on May 18, 2011

ufferI had the opportunity to participate in the Search Engine Optimization (SEO) Site Clinic Webinar that featured the likes of Chris Pearson (Creator of Thesis Theme), Derek Halpern (Founder of Social Triggers), and Rae Hoffman-Dolan (highly regarded Internet Marketing and SEO Consultant and principal at Sugarrae SEO Consulting). While I had a basic understanding of [...]

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CobbSM Recap – LBS Marketing MeetUp!

by Dwayne Kilbourne on May 12, 2011

ufferJust a few days ago, it was my great pleasure to join Ed Peterson as a keynote speaker on the topic of location-based services (LBS). Mr. Peterson did a phenomenal job kicking things off about the topic in general and, furthermore, about the Google Places game! We all know that Google has a strong foothold [...]

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Nearly Complete!

by Dwayne Kilbourne on May 11, 2011

ufferAs a social media network that has a team of highly-driven and creatively-gifted people working on it with each passing hour, foursquare is certainly the leader in the location-based services industry. It knows, however, that it will need to continue to innovate, make improvements, and take risks in the near future to build an even [...]

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Building An Empire!

by Dwayne Kilbourne on May 8, 2011

ufferEver want to build an empire? Well, I am doing just that using a new and exciting social media network valuation site called Empire Avenue. Have you heard of Klout or PeerIndex? Well, this is a similar type of network valuation tool coming from a different approach and consider this site the third metric tool [...]

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Tailor Twitter

by Dwayne Kilbourne on May 3, 2011

ufferLike most things in life, there is always room for improvement in the world of social media. As a heavy user of social media networks and tools, I find myself wishing certain features could be added in to the next update for a network or for a cool social media tool to be created that [...]

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Tungle’s Tomorrow?

by Dwayne Kilbourne on April 28, 2011

ufferFor those who might not have heard, Research In Motion (RIM) announced that they acquired Tungle, a social calendar application that allows users to streamline and sync all of their calendars (i.e. Google, Outlook, Windows Live, and Yahoo) while helping to streamline the process of scheduling meetings with others, yesterday! This news caught me a [...]

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Foursquare Comment Craze!

by Dwayne Kilbourne on April 18, 2011

ufferBefore I begin to rant and get lost in my passion for social media, I hope that everybody had a safe and Happy Foursquare Day weekend! I know that we certainly did in Atlanta! With that being said, I must admit that I am beginning to use the commenting functionality within foursquare more and more [...]

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Klout Concerns

by Dwayne Kilbourne on April 13, 2011

ufferI have to admit that I am not the top expert on Klout, but I do check my standing on the site from time to time. Each time, however, I feel like I walk away missing something. What Klout represents is a great thing for most within the social media world, but, like many newer [...]

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Don’t Be a Playground Bully

by Dwayne Kilbourne on April 12, 2011

ufferNobody likes a big bully… well, at least most people do not! Recently, I blogged about how it is okay to lose your mayorships from time to time. As an expert over-thinker and huge advocate of social media (and, in particular, foursquare), I now find myself pondering why I have not been ousted from a [...]

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Rapid Check-in Holiday Please!

by Dwayne Kilbourne on April 11, 2011

uffer This upcoming Saturday is the second annual Foursquare Day, and foursquare fanatics from around the world will be checking in places and meeting up with others to celebrate this awesome social media holiday! As with many other holidays, some take the day off from work while many simply go a bit crazy or overboard! [...]

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Linking on Facebook Needs Improvement

by Dwayne Kilbourne on March 31, 2011

ufferIn the past, I have mentioned how Twitter really needs to take a page out of Facebook’s strategy book and not set a cap on the total number of lists a Twitter user can generate – currently, Twitter still has it limited to 20 lists per account. Now, it is time to switch shoes because [...]

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Losing (Mayorships) is Okay!

by Dwayne Kilbourne on March 24, 2011

ufferFor those of you who do not know, I happen to really enjoy using foursquare; I check-in every day and share my travels with my friends and followers! I have over 7,600 check-ins and many mayorships. While I strive to keep checking in, to keep helping others learn about and sign up for foursquare, to [...]

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Corporate Responsibility = Engage Now & Often

by Dwayne Kilbourne on March 23, 2011

ufferFor the individual, responsibilities include following the law, eating right, giving back to the community, take care of their family members, and many more. Corporations, however, are not immune to obligations or responsibilities. Instead, corporations, like individuals, have responsibilities that they must be held accountable to. But, there is this little thing called change that [...]

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Foursquare SU Venue Etiquette

by Dwayne Kilbourne on March 11, 2011

ufferThe superuser (SU) nation is a great one, and I am proud to be a member of it, but, from time to time, I experience or observe a few things that get me thinking. As foursquare continues to grow in popularity, and the features continue to advance, the SUs are called upon to help keep [...]

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Do You Foursquare?

by Dwayne Kilbourne on February 21, 2011

ufferSo, you’ve heard about this tiny little company with a few social users called foursquare, huh? Well, have you given the location-based service a shot? I have, and I must say that it is part of my daily social media experience. Also, I would encourage those of you who have not given it a honest [...]

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Initial Thoughts – Facebook Pages Improvements

by Dwayne Kilbourne on February 11, 2011

ufferWith all of the new updates that come out every month or two for today’s Facebook users, business and brand users have been crying for some much needed attention too. These fan pages (now commonly referred to as simply “Pages”), by most people’s perspective, have been overlooked and lacking some new features. Many were hoping [...]

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The Tablet Times

by Dwayne Kilbourne on February 9, 2011

ufferThe consumer electronics world continues to evolve, and tablets are continuing to catch fire as more and more consumers and business end users are buying the next big thing. As a buyer, I have so many options within reach, and those options continue to multiply. I will admit that I am big fan of the [...]

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Boosting Up Superuser Powers!

by Dwayne Kilbourne on January 25, 2011

ufferFoursquare, today’s leading and innovative geolocation social network, continues to grow at a record pace. According to recent figures, Foursquare has eclipsed the 6 million user mark with close to 400 million checkins by its users thus far! With the continued growth comes a lot of upkeep; however, while the company itself continues to hire [...]

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Limiting Lists on Twitter?

by Dwayne Kilbourne on January 13, 2011

ufferOkay, we all need to have a limit set here or there, but I really find that Twitter is not being smart about this one. Twitter notes that the lists are limited to 20 with each list limited to 500 accounts. Not to compare apples to oranges, but you do not see Facebook limiting the [...]

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Facebook Fan Page Fixes in my Small Business Stocking?

by Dwayne Kilbourne on December 23, 2010

ufferSo, it is Christmas time, and I sit here wondering what technology intangibles I wish I had this year, and I came up with a perfect request for Santa, but it is a big request, so I will keep my fingers crossed. We all know about Facebook, and most of us use it quite frequently. [...]

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Oops… Foursquare Forgot

by Dwayne Kilbourne on July 29, 2010

ufferI have to admit that I really enjoy using the industry-leading geolocation social service, Foursquare. It gives me a lot of options that I really think adds value to the user experience. Furthermore, it provides opportunities to businesses to better engage their customer base and potentially reach new customers along the way. While all this [...]

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Finding Balance…

by Dwayne Kilbourne on March 13, 2010

ufferIn an ever-growing world of technology, we find ourselves at new crossroads never seen before. In recent years, for example, we all have seen exponential growth in the popularity of social media sites like Facebook, Twitter, MySpace, and LinkedIn! As this popularity continued to rise, more and more people entered the world of social media, [...]

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Social Media Changes The Game, But…

by Dwayne Kilbourne on February 22, 2010

ufferThere are skeptics out there who are not willing to take a risk and engage in the world of social media. Some are afraid of change while others simply do not feel that they know enough about it. Then, there are some that know that their competition hasn’t engaged the customers through social media means. [...]

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Shifting at the Super Bowl

by Dwayne Kilbourne on February 6, 2010

ufferFor decades, more and more people have surrounded televisions around the nation and even the world to watch the Super Bowl. In its 44th annual installment on Sunday, more and more companies are looking at ways to do one of two things. One: those shelling out nearly three million dollars per 30-second advertising spot are [...]

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Foursquare Consensus?

by Dwayne Kilbourne on January 18, 2010

ufferAs a superuser on the newly-popular location-focused social media Foursquare, I am finding myself running into new questions of protocol. Here are three that I find myself struggling with the most thus far: What do you do when you go to several businesses located at the same address? I find myself curious how to check-in [...]

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Remaining Relevant

by Dwayne Kilbourne on January 10, 2010

ufferMany companies within the world of technology find difficulty remaining current and relevant as the natural industry changes take place. Within the Internet industry specifically, there has been a transformation from the beginning of the infant and simple World Wide Web (Web 1.0) to the mature Web 2.0 and beyond of today. Actually, we are [...]

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Technorati TKO’ed?

by Dwayne Kilbourne on January 5, 2010

ufferIt is December 3, 2009, and I am checking to see if my blog claim on Technorati has been reviewed and approved. I go online and noticed that indeed it appears that the company is simply running a little behind. So, I patiently wait. I figured that it would take another day or two to [...]

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Rediscovering My Lost Chocolate

by Dwayne Kilbourne on December 29, 2009

ufferAs some of you may have noticed, I enjoy reading, especially the great business and technology books of yesterday and today. Consequently, I frequent Barnes & Noble (BN) and even Borders as much as my schedule permits. A while back, I was introduced to this great Godiva hot chocolate – did I mention that I [...]

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Retweet Best Practices?

by Dwayne Kilbourne on December 21, 2009

ufferI wander around on Twitter and find myself excited to see great linked content, especially in the marketing and social media arenas. However, sometimes there are errors of situations that could be improved. Sometimes, the original tweets can be almost as long as the 140 character limit allowed, so that means that you have little [...]

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Embrace the Changes

by Dwayne Kilbourne on December 12, 2009

ufferTechnology is changing more and more in this fast-paced business and consumer world. Businesses are scrambling to keep up with these changes. The traditional means of conducting business is no longer acceptable or viable. Take the communication channels of yesterday versus those of today. Traditional: We do not send postal mail like we used to. [...]

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My Pre is Incomplete!

by Dwayne Kilbourne on December 3, 2009

ufferI am all about the advancement of technology, and, with a lack of great BlackBerry devices and the iPhone available on the Sprint network in the early summer of 2009, I anxiously awaited and purchased the Palm Pre! It is a great device, but there are some features that simply are not there – some [...]

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Transparency: Required for Success in Web 2.0

by Dwayne Kilbourne on November 19, 2009

ufferTechnology enables us all to search on nearly every topic that we can think of, and it enables us to find information at the touch of the mouse. With the continued advancement of technology and movement into a well-established Web 2.0 where social media is growing a force that must be acknowledged, companies and brands [...]

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