Shifting at the Super Bowl

February 6, 2010

Share For decades, more and more people have surrounded televisions around the nation and even the world to watch the Super Bowl. In its 44th annual installment on Sunday, more and more companies are looking at ways to do one of two things. One: those shelling out nearly three million dollars per 30-second advertising spot [...]

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No Fear

January 25, 2010

Share Whether in the world of business or in the world of personal challenges, we cannot allow fear to own and control our every move. According to Sven Goran Eriksson, “the greatest barrier to success is the fear of failure.” To succeed, we must take risks, but we also cannot simply take risks so foolishly. [...]

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Take a Chance – Try Something New!

January 24, 2010

Share Too often, we are content with what we currently have, and we tend not to welcome change. This occurs both within our personal lives and certainly within the business world. Too often, we are left behind when we do not look to new adventures and social trends. Of course, there are numerous examples of [...]

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Foursquare Consensus?

January 18, 2010

Share As a superuser on the newly-popular location-focused social media Foursquare, I am finding myself running into new questions of protocol. Here are three that I find myself struggling with the most thus far: What do you do when you go to several businesses located at the same address? I find myself curious how to [...]

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Remaining Relevant

January 10, 2010

Share Many companies within the world of technology find difficulty remaining current and relevant as the natural industry changes take place. Within the Internet industry specifically, there has been a transformation from the beginning of the infant and simple World Wide Web (Web 1.0) to the mature Web 2.0 and beyond of today. Actually, we [...]

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Technorati TKO’ed?

January 5, 2010

Share It is December 3, 2009, and I am checking to see if my blog claim on Technorati has been reviewed and approved. I go online and noticed that indeed it appears that the company is simply running a little behind. So, I patiently wait. I figured that it would take another day or two [...]

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And 2010 Begins!

January 1, 2010

Share Okay folks! It is official, for we survived 2009, and a fresh new year has begun. After jumping over hurdles, enduring a few struggles, and sharing a good number of great smiles, it is time to push into this new decade. Like most, I have learned a great deal throughout 2009, and I am [...]

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Rediscovering My Lost Chocolate

December 29, 2009

Share As some of you may have noticed, I enjoy reading, especially the great business and technology books of yesterday and today. Consequently, I frequent Barnes & Noble (BN) and even Borders as much as my schedule permits. A while back, I was introduced to this great Godiva hot chocolate – did I mention that [...]

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Retweet Best Practices?

December 21, 2009

Share I wander around on Twitter and find myself excited to see great linked content, especially in the marketing and social media arenas. However, sometimes there are errors of situations that could be improved. Sometimes, the original tweets can be almost as long as the 140 character limit allowed, so that means that you have [...]

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Embrace the Changes

December 12, 2009

Share Technology is changing more and more in this fast-paced business and consumer world. Businesses are scrambling to keep up with these changes. The traditional means of conducting business is no longer acceptable or viable. Take the communication channels of yesterday versus those of today. Traditional: We do not send postal mail like we used [...]

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