socialmedia

What Is Your Price?

by Dwayne Kilbourne on April 30, 2012

Each and every one of us has a vice or two, and most of us enjoy many great freedoms as well. In some cases, the price of those vices and freedoms are nominal while others are extremely priceless. Now, imagine that somebody was willing to pay you to endorse something like Coca-Cola or Mountain Dew. […]

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5 Social Media Blogs I Recommend

by Dwayne Kilbourne on February 29, 2012

When it comes to blogs, I enjoy a good read just as much as I enjoy posting my own opinions and insight about various [business and social media] topics. Along the way, I have found some pretty impressive blogs that always seem to provide some creative, cutting-edge, and enlightening information. While it would take a […]

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Yo, YouTube! 3 Must Add User-Friendly Features

by Dwayne Kilbourne on January 21, 2012

YouTube is the number two search engine, with a user base that is ever-growing and increasingly interactive! Additionally, YouTube has a fresh, new look that many find extra appealing! I love, for example, using YouTube to show more of my personality and hobbies; as such, I tend to upload a good amount of fitness-related videos […]

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Marketing Through Missions on Empire Avenue

by Dwayne Kilbourne on January 14, 2012

Empire Avenue continues to be the network that I like the most when it comes to understanding my placement and worth online. It helps me to better understand which of my social media profiles is doing very well and which might need a little more attention and time on my behalf. As I have mentioned […]

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Dear Social Santa – Christmas Wishes

by Dwayne Kilbourne on December 20, 2011

Dear Santa, I write to you in hopes for another great Christmas. In years past, I have truly been blessed with so many intangible gifts. As we approach this Christmas, I have a few items, tangible and intangible, that I would love to receive. Overall, I am confident that I have been a good boy […]

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Social Media Pet Peeve – Loose Usage of IRL Term

by Dwayne Kilbourne on December 9, 2011

Okay, so I am a perfectionist of sorts who really strives to use the correct phrases and words whenever possible. With that said, my body cringes when others consistently show a lack of basic language, grammar, and communication fundamentals. Now, jump into this technology-filled world and look around. People are on Twitter and Facebook using […]

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The Newest Rave – Pinterest (by Lauren K Gray)

by guestblogger on November 30, 2011

Everyone is raving about one of the latest social networks Pinterest. So what is it, and why is it all of a sudden so popular? Pinterest is a virtual pinboard where you can organize pictures, ideas, and other things you find online into different boards. A lot of brides have been using Pinterest to organize their […]

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Social Media Superstar – Kina Grannis

by Dwayne Kilbourne on November 7, 2011

After roaming the social media networks and web as a whole over the course of the past five to ten years, I have noticed many failed attempts by brands and personas at engaging their audience using the technology and social media tools available. Many just have set up a profile on the “in” network at […]

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First 5 Twitter Tools I Recommend

by Dwayne Kilbourne on November 2, 2011

Twitter is a great social network that enables us to connect to lots of people all around the world; it provides us all with an array of uses. For example, some will use Twitter to share their blog posts and other interesting web links. Other people love to share great photos via Twitter. Yet, some […]

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5 Great Reasons To Use HootSuite (by Olivia Millwood)

by guestblogger on October 19, 2011

Why would you be thinking about using HootSuite in the first place? Perhaps, you are just getting into social media management, or maybe you have a business account and a personal account to run on Twitter. Are you on Facebook or LinkedIn? Did you know you can also integrate other social media platforms into HootSuite? […]

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How to Optimize Your Social Profiles (by Gloria Rand)

by guestblogger on October 3, 2011

Have you taken the time to optimize your social networking profiles for search? Keywords are not only an essential element of your website. Your profiles on sites like Facebook and Twitter should include keywords that describe your business and industry, so your prospects can find YOU online, instead of your competitors. Businesses can essentially “own […]

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After first hearing about this from AllFacebook.com last week, I immediately looked at some of the new Facebook Pages I was working on for personal use and for clients, and I decided to see if I was able to create a vanity URL for any of them that had fewer than 25 likes. To my […]

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Facebook Mobile Mix-Up

by Dwayne Kilbourne on September 8, 2011

Just like most of you, I have the Facebook app on my smartphone devices, and I am logged into my personal profile most of the time. However, many of my friends and colleagues with whom I connect with on Facebook sometimes get confused when I am online, offline, or merely happen to be logged in […]

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Why Empire Avenue?

by Dwayne Kilbourne on August 22, 2011

As I have previously noted, I am taking a liking to Empire Avenue! This social media stock market of sorts seems to do a solid job of looking at your network value/worth and making it into a game that is enjoyable for many to engage in. Basically, for those who are not yet signed up […]

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Social Media Chats: Stanzr to the Rescue!

by Dwayne Kilbourne on August 8, 2011

I’ve been on Twitter for quite some time now, but I was a little slow to join a few “Twitter / Tweet Chats.” In some cases, it was just a matter of me not knowing about them, and, in other cases, it was more a matter of me not being available at the time a […]

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Foursquare Shutting Down Standalone Shouts?

by Dwayne Kilbourne on June 22, 2011

It was brought to my attention earlier today that version 3.2 of the foursquare app (currently only for iPhone) has removed the standalone shouting feature. Certainly, foursquare users can still check-in to a venue and add a shout, but shouting without first checking into a venue seems to be a feature foursquare is moving away […]

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Foursquare Fun Podcast Style

by Dwayne Kilbourne on June 7, 2011

Each and every week, Ching-Yu and Eric Leist co-host the AboutFoursquare Podcast. Each podcast takes a look back at the previous week’s technology news about foursquare and its related apps. They take a look back at the badges that have come out during the past seven days, and they bring on a few guests to […]

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Respond! Engage!

by Dwayne Kilbourne on June 6, 2011

Jump into the time machine and head back one decade or so before technology really got advanced and exciting; if a person had a question, concern, or comment for a business, they called them. If they were unable to reach the company right then and there, they were allowed to leave a message on the […]

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Why Join Empire Avenue Today?

by Dwayne Kilbourne on May 25, 2011

During this past month or two, I have tried a new social media network / tool that allows me to better understand my engagement on my various (major) social media profiles. Sure, I check my Klout and PeerIndex scores, but Empire Avenue is taking it to another level. I am able to interact with those […]

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Foursquare Adds More Superusers, Tools

by Dwayne Kilbourne on May 23, 2011

As AboutFourquare reported last week, foursquare announced it is promoting more loyal users to superuser status. Since their last mass promotions to SU status, foursquare has gained millions and millions of new users, gained more brands and small business venue claimers, and boosted its own staff numbers, so it is only right that foursquare helps […]

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Nearly Complete!

by Dwayne Kilbourne on May 11, 2011

As a social media network that has a team of highly-driven and creatively-gifted people working on it with each passing hour, foursquare is certainly the leader in the location-based services industry. It knows, however, that it will need to continue to innovate, make improvements, and take risks in the near future to build an even […]

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Building An Empire!

by Dwayne Kilbourne on May 8, 2011

Ever want to build an empire? Well, I am doing just that using a new and exciting social media network valuation site called Empire Avenue. Have you heard of Klout or PeerIndex? Well, this is a similar type of network valuation tool coming from a different approach and consider this site the third metric tool […]

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Tailor Twitter

by Dwayne Kilbourne on May 3, 2011

Like most things in life, there is always room for improvement in the world of social media. As a heavy user of social media networks and tools, I find myself wishing certain features could be added in to the next update for a network or for a cool social media tool to be created that […]

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Tungle’s Tomorrow?

by Dwayne Kilbourne on April 28, 2011

For those who might not have heard, Research In Motion (RIM) announced that they acquired Tungle, a social calendar application that allows users to streamline and sync all of their calendars (i.e. Google, Outlook, Windows Live, and Yahoo) while helping to streamline the process of scheduling meetings with others, yesterday! This news caught me a […]

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Foursquare Comment Craze!

by Dwayne Kilbourne on April 18, 2011

Before I begin to rant and get lost in my passion for social media, I hope that everybody had a safe and Happy Foursquare Day weekend! I know that we certainly did in Atlanta! With that being said, I must admit that I am beginning to use the commenting functionality within foursquare more and more […]

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Klout Concerns

by Dwayne Kilbourne on April 13, 2011

I have to admit that I am not the top expert on Klout, but I do check my standing on the site from time to time. Each time, however, I feel like I walk away missing something. What Klout represents is a great thing for most within the social media world, but, like many newer […]

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Don’t Be a Playground Bully

by Dwayne Kilbourne on April 12, 2011

Nobody likes a big bully… well, at least most people do not! Recently, I blogged about how it is okay to lose your mayorships from time to time. As an expert over-thinker and huge advocate of social media (and, in particular, foursquare), I now find myself pondering why I have not been ousted from a […]

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Linking on Facebook Needs Improvement

by Dwayne Kilbourne on March 31, 2011

In the past, I have mentioned how Twitter really needs to take a page out of Facebook’s strategy book and not set a cap on the total number of lists a Twitter user can generate – currently, Twitter still has it limited to 20 lists per account. Now, it is time to switch shoes because […]

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Losing (Mayorships) is Okay!

by Dwayne Kilbourne on March 24, 2011

For those of you who do not know, I happen to really enjoy using foursquare; I check-in every day and share my travels with my friends and followers! I have over 7,600 check-ins and many mayorships. While I strive to keep checking in, to keep helping others learn about and sign up for foursquare, to […]

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Corporate Responsibility = Engage Now & Often

by Dwayne Kilbourne on March 23, 2011

For the individual, responsibilities include following the law, eating right, giving back to the community, take care of their family members, and many more. Corporations, however, are not immune to obligations or responsibilities. Instead, corporations, like individuals, have responsibilities that they must be held accountable to. But, there is this little thing called change that […]

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Foursquare SU Venue Etiquette

by Dwayne Kilbourne on March 11, 2011

The superuser (SU) nation is a great one, and I am proud to be a member of it, but, from time to time, I experience or observe a few things that get me thinking. As foursquare continues to grow in popularity, and the features continue to advance, the SUs are called upon to help keep […]

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Do You Foursquare?

by Dwayne Kilbourne on February 21, 2011

So, you’ve heard about this tiny little company with a few social users called foursquare, huh? Well, have you given the location-based service a shot? I have, and I must say that it is part of my daily social media experience. Also, I would encourage those of you who have not given it a honest […]

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Initial Thoughts – Facebook Pages Improvements

by Dwayne Kilbourne on February 11, 2011

With all of the new updates that come out every month or two for today’s Facebook users, business and brand users have been crying for some much needed attention too. These fan pages (now commonly referred to as simply “Pages”), by most people’s perspective, have been overlooked and lacking some new features. Many were hoping […]

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Boosting Up Superuser Powers!

by Dwayne Kilbourne on January 25, 2011

Foursquare, today’s leading and innovative geolocation social network, continues to grow at a record pace. According to recent figures, Foursquare has eclipsed the 6 million user mark with close to 400 million checkins by its users thus far! With the continued growth comes a lot of upkeep; however, while the company itself continues to hire […]

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Limiting Lists on Twitter?

by Dwayne Kilbourne on January 13, 2011

Okay, we all need to have a limit set here or there, but I really find that Twitter is not being smart about this one. Twitter notes that the lists are limited to 20 with each list limited to 500 accounts. Not to compare apples to oranges, but you do not see Facebook limiting the […]

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Facebook Fan Page Fixes in my Small Business Stocking?

by Dwayne Kilbourne on December 23, 2010

So, it is Christmas time, and I sit here wondering what technology intangibles I wish I had this year, and I came up with a perfect request for Santa, but it is a big request, so I will keep my fingers crossed. We all know about Facebook, and most of us use it quite frequently. […]

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Oops… Foursquare Forgot

by Dwayne Kilbourne on July 29, 2010

I have to admit that I really enjoy using the industry-leading geolocation social service, Foursquare. It gives me a lot of options that I really think adds value to the user experience. Furthermore, it provides opportunities to businesses to better engage their customer base and potentially reach new customers along the way. While all this […]

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Finding Balance…

by Dwayne Kilbourne on March 13, 2010

In an ever-growing world of technology, we find ourselves at new crossroads never seen before. In recent years, for example, we all have seen exponential growth in the popularity of social media sites like Facebook, Twitter, MySpace, and LinkedIn! As this popularity continued to rise, more and more people entered the world of social media, […]

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Social Media Changes The Game, But…

by Dwayne Kilbourne on February 22, 2010

There are skeptics out there who are not willing to take a risk and engage in the world of social media. Some are afraid of change while others simply do not feel that they know enough about it. Then, there are some that know that their competition hasn’t engaged the customers through social media means. […]

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Shifting at the Super Bowl

by Dwayne Kilbourne on February 6, 2010

For decades, more and more people have surrounded televisions around the nation and even the world to watch the Super Bowl. In its 44th annual installment on Sunday, more and more companies are looking at ways to do one of two things. One: those shelling out nearly three million dollars per 30-second advertising spot are […]

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Take a Chance – Try Something New!

by Dwayne Kilbourne on January 24, 2010

Too often, we are content with what we currently have, and we tend not to welcome change. This occurs both within our personal lives and certainly within the business world. Too often, we are left behind when we do not look to new adventures and social trends. Of course, there are numerous examples of this […]

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Foursquare Consensus?

by Dwayne Kilbourne on January 18, 2010

As a superuser on the newly-popular location-focused social media Foursquare, I am finding myself running into new questions of protocol. Here are three that I find myself struggling with the most thus far: What do you do when you go to several businesses located at the same address? I find myself curious how to check-in […]

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